Live virtual roundtable panel discussion featuring Adam Thrasher, Chad Morgan, Terry Lancaster, and Collin Davis talking about 2020 trends to watch on video marketing for auto retail.
auto retail marketing
What’s necessary for any retail or service-based industry like dealerships is a complete understanding of where their traffic comes from. While every marketing tool can be tracked and monitored individually – at least, at a high level – it’s extremely time consuming. Aggregating touch point data can assist dealers in understanding where their customers are coming from.
Special Guest Frank J Lopes and Ryan Gerardi evaluate and critique randomly selected dealership website homepages for clear calls to action, consistency, and user experience.