This post features two videos: one with Flick Fusion COO Tim James talking about the benefits of using Flick Fusion, a video marketing platform for auto dealers; and another providing an overview of a free on-demand video marketing course for auto dealers.
Articles by Ryan Gerardi
When Ryan experiences a jarring and traumatic moment on New Year’s Eve, it triggers a grieving process worthy of discussion for the WCT show with Robb. Dealing with grief in the workplace is not the same as coping with grief at home with friends, family, and loved ones.
In the Season I Finale of The White Collar Therapy Show, Robb and I ditch the Seinfeld+Groundhog Day effect that we began with in September. We also break out of the 30-minute framework, talking fluidly…
In his annual post, AutoConversion Founder & CEO Ryan Gerardi provides a summary of activities that were fulfilled in 2018, and a look ahead to 2019, detailing growth goals for the company. There is also a video thanking everyone for a terrific 2018.
Explored the smartest ways to acquire new car shoppers through paid search (PPC) with this video and podcast featuring Julie Lawton and Matthew Kolodziej from Experian Automotive, that highlights the key takeaways from Experian’s 2018 Sales Attribution Study, and how to optimize your New Make Model Keyword Campaigns.
AC ON AIR is a weekly show that focuses on people, ideas, and technologies that influence how we are connected, and how we get around. It was launched initially in March 2018 and we are pleased to welcome back the show for a third season.
Special Guest Frank J Lopes and Ryan Gerardi evaluate and critique randomly selected dealership website homepages for clear calls to action, consistency, and user experience.
This post features the video and podcast of Robb and Ryan on the 4th White Collar Therapy Show where the two are talking about coaching as a form of leadership.
This video and podcast features the first of three webcasts conducted with Experian Automotive where we begin dissecting the key takeaways of their 2018 Automotive Sales Attribution Study. In this session, we have a look at Branded Search – the data and best practices for dealers to purchase their own name in PPC Advertising.
Jumping into live video streaming means you’re getting into an increasingly crowded space. What benefit is there to streaming live as opposed to uploading an already produced video? How much planning and preparation are involved? What type of equipment do you need? Which platform is best for your live streaming endeavors? And do you even need to be live streaming in the first place?