Articles by guestposter

Man at Desk

Top 5 Customer Experience Metrics to Grow Your Business

This contributed guest post explains the top 5 Customer Experience Metrics to grow your business, which includes: Monitoring customer engagement, checking your customer effort score, keeping customer acquisition costs low, keeping a close eye on customer satisfaction, and the power of social listening.



Social Networks for B2B

Top 3 Social Networks B2B Businesses Should be Prioritizing in 2018?

There’s hardly a single B2C business that doesn’t have a presence on social media. Coke, McDonald’s, Apple — every brand uses social media to effectively engage with their customers. But what works for B2C doesn’t necessarily work for B2B. The social media landscape has seen huge change for businesses over the past few years. To guide you through it, we break down the top social networks your business needs to prioritize in 2018.