Video and podcast featuring conversation with two auto retail marketers and a Chicagoland marketer about the growing trend of voice search for online shopping, and what retailers need to be thinking about and doing with Voice Search Optimization (VSO).
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Podcast and video featuring Ryan Gerardi, Terry Lancaster, and John Couture talking about the Super Bowl LIII commercials. From Hyundai’s ‘Elevator to Hell’ to Bud Lights’ ‘Game of Beers’ and ‘Bud Thrones’ these guys cover it all with wit, charm, and sarcasm. Also included in this post are several hilarious Tweets that were featured during the live show.
This post features a conversation with Mike Phillips on a special ‘Streamers and Casters’ edition of our weekly show. Mike is a producer and host of multiple shows, live streams, and podcasts. In the conversation we recap our streaming and casting endeavors from 2018 and look ahead to 2019 at things like branding, technology, distribution, etc.
Many would say you should keep a strong separation between your professional and personal lives. But is this thinking a proven and beneficial approach to your whole self? Is this truly what is best for us as individuals? Thus is the premise for this episode of The White Collar Therapy Show with Robb & Ryan. Faced with a moral dilemma in the workplace and with family, Ryan deploys the counsel of many to help understand how to best deal with a tricky situation.
Your website is more than just a place where you present product information to shoppers. It’s also a minefield of data. Behavioral data. By understanding what behaviors drive car sales, you have the ability to know what brought them there, and ultimately where to get more of them.
When the postcard arrived, it was no surprise. My stepdad sends me postcards all the time. A photo of a shipwrecked fishing boat, haggard on the shore. Clearly the result of a storm. I didn’t…
NADA 2019 begins this week (JAN 24-27) in San Francisco. To kick off the event, we dedicated this episode of our live weekly broadcast to have a look at all the action. From keynote speakers to planned functions and activities, this podcast and video covers a lot of ground.
When Ryan experiences a jarring and traumatic moment on New Year’s Eve, it triggers a grieving process worthy of discussion for the WCT show with Robb. Dealing with grief in the workplace is not the same as coping with grief at home with friends, family, and loved ones.
In the Season I Finale of The White Collar Therapy Show, Robb and I ditch the Seinfeld+Groundhog Day effect that we began with in September. We also break out of the 30-minute framework, talking fluidly…
In his annual post, AutoConversion Founder & CEO Ryan Gerardi provides a summary of activities that were fulfilled in 2018, and a look ahead to 2019, detailing growth goals for the company. There is also a video thanking everyone for a terrific 2018.