This post features the video and podcast about Smart ‘A.I’ Mail – a data-driven technology solution that combines the power or data, behavior, and personalization with a tried and true form of advertising – printed direct mail.
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In this inaugural episode of my B2B Marketing and Sales Hacks Webcast Series, I talk more at length about the misconceptions and misunderstanding of the idea of “leads” and the disconnect between marketing and sales.
Today’s video marketing has come a long way and it shows no signs of slowing down. If anything, the technology is poised to become even more robust and capable of delivering usable analytics for businesses by creating engaging, relevant, and personalized content for users.
This week on the show, YouTuber Lilly Singh to replace Carson Daly on NBC Late Night; Google plans to enter $146B Video Gaming Industry; Lyft founders believe car ownership is on permanent decline and want to help kill it; LinkedIn is at the early stages of supporting Live Streaming on the social network.
B2B Marketing and Sales Hacks is an open forum for anyone who wants to share and explore ideas and best practices about B2B marketing and sales. It’s a bi-weekly 20-minute live stream hosted by AutoConversion CEO – Ryan Gerardi. You can watch live or catch the full video replay later at your convenience.
In a culture filled with self-proclaimed leaders, masters, and motivators – I, like many, am weary of what crosses my path. I’m not one for self-help material, and I certainly don’t grab for business-minded how-to books. With Brandin Wilkinson, however, Author of ReThink Selling, the title and description of his book grabbed my attention: Why you only know 20% of sales.
Video and podcast featuring conversation with two auto retail marketers and a Chicagoland marketer about the growing trend of voice search for online shopping, and what retailers need to be thinking about and doing with Voice Search Optimization (VSO).
Podcast and video featuring Ryan Gerardi, Terry Lancaster, and John Couture talking about the Super Bowl LIII commercials. From Hyundai’s ‘Elevator to Hell’ to Bud Lights’ ‘Game of Beers’ and ‘Bud Thrones’ these guys cover it all with wit, charm, and sarcasm. Also included in this post are several hilarious Tweets that were featured during the live show.
This post features a conversation with Mike Phillips on a special ‘Streamers and Casters’ edition of our weekly show. Mike is a producer and host of multiple shows, live streams, and podcasts. In the conversation we recap our streaming and casting endeavors from 2018 and look ahead to 2019 at things like branding, technology, distribution, etc.
Your website is more than just a place where you present product information to shoppers. It’s also a minefield of data. Behavioral data. By understanding what behaviors drive car sales, you have the ability to know what brought them there, and ultimately where to get more of them.