Consumer Touch Points - Kelley Koliopulos

Consumer Touch Points: Identifying what drives traffic into the store

What’s necessary for any retail or service-based industry like dealerships is a complete understanding of where their traffic comes from. While every marketing tool can be tracked and monitored individually – at least, at a high level – it’s extremely time consuming. Aggregating touch point data can assist dealers in understanding where their customers are coming from.



White Collar Therapy & Leadership Show - Season 4 Finale

🔥 Season 4 Finale of The White Collar Therapy and Leadership Show – Live with All 5 Co-Hosts

Season 4 Finale of the White Collar Therapy and Leadership Show featuring Mike Phillips, Robb Holman, Ryan Gerardi, Sheri Traxler, and Terry Lancaster. Episode 7 will mark the first time where all 5 co-hosts come together to reflect on Season 4 and project on what’s to come in Season 5. We will also engage in authentic and purpose-driven conversation surrounding special moments, surprises, and golden nugget leadership takeaways.


CarGurus Navigate '19 User Conference

AutoConversion Members Get $300 Off from Navigate ‘19 Conference by CarGurus October 22 & 23 in Boston

AutoConversion is working with CarGurus to help promote the inaugural Navigate ’19 User Conference to be held in Boston on October 22nd and 23rd. As part of the promotion, CarGurus is extending a $300 discount off registration for AutoConversion Members. Additionally, CarGurus Head of B2B Marketing Ashley Karr will appear as a Guest on the AutoConverse Mobility Tech & Connectivity Show.



The Grand Convergence of Automotive and Transportation

The Grand Convergence – Where Are You in the Mix?

Part III of a 3-article series about the emergence of big tech and the convergence of industries such as automotive, big tech, and transportation. In this segment we address the importance of keeping up to date and educated on technologies, market trends, and best practices by tuning into authoritative podcasts and participating in industry events.


Video Hosting and Distribution

Video Marketing Tip – Hosting & Distribution: “It’s All About the Data!”

One of the nice things about YouTube for advertisers is the platform’s ability to place hyper-target ads onto videos for individual viewers based on behavior. Imagine having that same capability with videos on your own website, or across third-party publications? In this video featuring Flick Fusion CEO Tim James, we discuss how the use of a video marketing platform like Flick Fusion makes it possible for auto retailers to create the same type of user experience with video on their websites, without the risk of losing visitors the way you do with embedded YouTube videos.