Drive Motors Hires Lithia, Exec to Drive Strategic Partnership with Auto Lenders and Manufacturers

Drive Motors Hires Chris Gugliotta as Head of Strategic Partnerships

SAN FRANCISCO (October 16, 2018)Drive Motors, which builds online car-buying solutions for the largest car-dealer groups, banks, and brands in the country, today announced Chris Gugliotta as its Head of Strategic Partnerships, a newly created position. Reporting to CEO Aaron Krane, Gugliotta will be responsible for leveraging Drive Motors’ transparent and omnichannel online car-buying tools for the largest auto lenders and manufacturers in the world.

“Drive Motors is solidifying its position as the leader of transparent car buying for auto dealers, and forging strategic partnerships is going to accelerate Drive’s sustained growth,” said Gugliotta. “I’m excited to join the executive team, and I’m proud to offer Drive the connections and expertise I’ve developed throughout my decades-long career.”

With over 20 years’ experience in technology, automotive, and retail sales, Gugliotta has built a successful career in helping organizations become industry leaders by developing and implementing their growth strategies and go-to-market plans. In 1996, he started at Lithia Motors, one of the fastest-growing Fortune 500 companies, where he developed and scaled internet-marketing and ecommerce teams for more than a decade. He then spent over half a decade leading growth efforts at, ultimately rising to the post of Vice President of Sales for Cox Automotive. Most recently, his career came full-circle, as he returned to Lithia to lead innovation and online sales strategy.

“We’re elated to welcome Chris to the team, given his deep vertical automotive expertise and his passion for delivering great consumer experiences with technology,” said Krane. “His experience is vast, spanning top dealer groups like Lithia, as well as top technology companies like Cox Automotive. That is clutch.”

About Drive Motors

Drive Motors powers over $1 billion dollars in online car sales for the largest auto dealers, banks, and brands in the world. Drive Motors uses a native approach that transforms and leverages a dealership’s own website and sales team. Drive Motors’ team has led efforts at the world’s most venerated technology companies, including Google, Oracle, Facebook, Cargurus, and Cox. Drive Motors’ investors helped start companies like Paypal, Facebook, Tesla, Lyft, SpaceX, and more. For more information, visit and follow them on Twitter, Facebook, and LinkedIn.

About the Author

Ryan G
Ryan Gerardi is Chief Editor of AutoConverse Magazine and Executive Producer and Host of the AutoConverse Podcast and Live Weekly Broadcast. He is also Founder & CEO of AutoConversion with nearly 20 years experience in the automotive industry. Ryan concentrates his efforts today on exploring people, ideas, and technologies related to how we get around and how we are connected.